I know it is hard to read but I saw it a mile away, in small print “or Lloyd’s Ribs 2.34lb”.  Those magic words are music to my stomach, not only is that a great price match but you can match that up with the $1.00 off any 1 LLOYD’S Barbeque product and score a rack of ribs for only $8.99.  View the complete Kroger Price Match List

Lloyd’s Barbeque Ribs 2.34lb: $9.99 (PM Kroger)
Walmart Price: $15.98
$1.00 off any 1 LLOYD’S Barbeque product
Total: $8.99